The Privacy Act 1988 requires entities bound by the Australian Privacy Principles
handling practices of Area Real Estate (“Area Real Estate”,
“us” or “we”). This policy is written
in simple language.
The specific legal obligations of Area Real Estate when collecting and
handling your personal information are outlined in the Privacy Act 1988 and in particular
in the Australian Privacy Principles found in that Act.
We respect the privacy of your personal information and treat it in accordance with
this statement. If you have
any concerns or would like to access your personal information that we hold, please
We collect, hold, use and disclose personal information to carry out business functions
or activities. These functions and activities include:
- promoting and marketing the Area Real Estate network;
- promoting and marketing Area Real Estate Members;
- providing information to vendors, purchasers and the public on real estate and related
- advertising properties listed with Area Real Estate Members;
- establishing training programs, seminars and conferences for Area Real Estate Members;
- undertaking activities in support of our functions and activities including humane
administration, property management and public relations activities.
Collection of your personal information
When we refer to personal information we mean information from which your identity
is reasonably apparent.
This information may include information or an opinion about you. The personal information
we hold about you may also include credit information. At all times we try to only
collect the information we need for the particular function or activity we are carrying
Each time you contact us, you may provide us with personal information about yourself
or others that we
need to use to provide you with our services. The main way we collect personal information
about you is when you give it to us, for example when you:
- complete forms, applications or surveys;
- contact us to ask for information;
- participate in forums on our website; or
- otherwise specifically provide us with your personal information.
We will only use or disclose your personal information for the primary purpose of
our business or purposes
related to our business activities. The primary purpose of our business includes,
but is not limited to:
- marketing real estate goods or services;
- marketing Area Real Estate Members;
- marketing the Area Real Estate Network; and
- providing further information about our services.
You may provide personal information to us to receive information about products
or services offered through
this website, to purchase such products and services, to receive newsletters or
become involved in promotions or other initiatives commenced by us. This personal
information may include details such as your name, age, gender, contact information,
products and services you are interested in or require more information about. If
you purchase or request products and services from us we may also request your preferences
for receiving further marketing or promotional material.
We require some of this information to provide services to you, as indicated by
mandatory fields on some
forms. For non-mandatory fields, the choice of how much information you provide
to us is yours. We seek this information to process your request for information
and provide that information to you, to improve the quality of our products and
services and to assist you to determine which products and services best meet your
Collecting through our websites
We may also collect and store information about your visit to this website, including:
- the name of the domain from which you accessed the internet;
- the date and time you accessed the website;
- the internet address of the website from which you linked directly to the website;
- the pages you accessed while visiting the website
This information does not in itself identify individuals and is used to measure
the number of visitors to
the website and how it was navigated. This information assists us to make the website
more useful to you.
We also collect information from subscribers (persons registering their details
with us through the website)
or website visitors for the purpose of improving our quality and effectiveness and
to provide you with information. We welcome feedback from you about all aspects
of this website. We store feedback that users send to us. This feedback is used
to administer and refine our service. We may also use the information to improve
or promote this site. We will not publish your name in connection with any information
you provide without your permission.
If you do not provide us with your personal information, some enhanced services,
like the right to access
our property guides, will be unavailable to you. If you do provide us with your
personal information, we will protect it in accordance with the Australian Privacy
Social Networking Services
We use social networking services such as Twitter, Facebook, Instagram and YouTube
to communicate with the
public. When you communicate with us using these services we may collect your personal
information, but we only use it to help us to communicate with you and the public.
The social networking service will also handle your personal information for its
own purposes. These sites have their own privacy policies.
Notification of collection of personal information
If we collect personal information from someone or some entity other than you in
order to provide a property
related service, such as acquiring information from a tenancy database, we will
make you aware that we have done so and explain why. We will also explain if there
are any consequences for you if such information is not collected. Organisations
that we are likely to collect personal information from or provide information to
- Barclays MIS;
- Veda; and
- NTD (National Tenancy Database).
How we use your personal information
We may use your personal information to deliver services you have requested (for
example, responding to
an inquiry for information concerning a property).
We may also use your personal information to send you periodic mailings containing
information on new services
and upcoming events that may interest you. If at any stage you decide that you do
not wish to receive such material, please let us know by following the Opt-Out procedure
below and we will ensure that your name is removed from our contact list.
Business without identifying you
In some circumstances it will be necessary for Area Real Estate or its members to identify
in order to successfully do business with you, however, where it is lawful and practicable
to do so, we will offer you the opportunity of doing business with us without providing
us with personal information, for example, if you make general inquiries about real
estate, the market, or ask a question via our National Website.
From time to time we may use your personal information to provide you with current
information about real
estate, offers you may find of interest, changes to our organisation, or new products
or services being offered by us or any company with whom we are associated.
If you do not wish to receive marketing information, you may at any time decline
to receive such information.
If the direct marketing is by email you may also use the unsubscribe function. We
will not charge you for giving effect to your request and will take all reasonable
steps to meet your request at the earliest possible opportunity.
We will only disclose your personal information to carry out business activities
and functions as identified
Area Real Estate Members
In order to deliver our services to you, we disclose your personal information to
the relevant independently
owned and operated Area Real Estate member or business partner who is best positioned
to assist with your particular request. In doing so, we authorise these members
to use your personal information in the ways described above. These members will
handle your personal information in accordance with the Privacy Statements accessible
through their websites.
Other than as stated in this Statement, we do not rent, sell or otherwise disclose
your personal information
to non-member companies or organisations without your prior consent.
Information that you post in any social media public forum used by Area Real Estate or
(such as but not limited to Facebook, Twitter or Instagram) may be exposed to overseas
Prior to disclosing any of your personal information to another person or organisation,
we will take all
reasonable steps to satisfy ourselves that:
- the person or organisation has a commitment to protecting your personal information
at least equal to
our commitment, or
- you have consented to us making the disclosure.
We may use cloud storage to store the personal information we hold about you. The
cloud storage and the IT servers may be located outside Australia.
We may disclose your personal information to overseas entities that provide support
functions to us. You
may obtain more information about these entities by contacting us.
In each direct marketing or promotional communication with you, we will advise you
how to notify us if you
do not wish to receive any further communications from us. If our correspondence
is in the form of an e-mail, we will attach simple instructions on how you can unsubscribe
from our mailing list. In any event you can opt-out from receiving marketing or
promotional material by contacting us by mail or telephone and asking to be removed from our mailing
You should note that by opting out of our mailing list, you will not automatically
be removed from the mailing lists of our members or business partners to whom we
have forwarded your personal information because we do not have control over those
If you no longer wish to receive material from the relevant Area Real Estate or business
to whom we have forwarded your personal information, please follow their own Opt-Out
procedure as described on their website or in their marketing material.
Access to your personal information
You can find out what personal information we have about you, and amend or update
your personal information, by e-mailing us or by telephoning us.
We may charge a fee for our actual costs of retrieving and supplying the information
to you, including staff
costs in locating and retrieving the personal information, staff costs in reproducing
and send the personal information, costs of postage etc.
Depending on the type of request that you make we may respond to your request immediately,
usually respond to you within seven days of receiving your request. We may need
to contact other entities to properly investigate your request.
There may be situations where we are not required to provide you with access to
your personal information,
for example, if the information relates to existing or anticipated legal proceedings,
or if your request is vexatious.
An explanation will be provided to you if we deny you access to the personal information
we hold about you.
If any of the personal information we hold about you is incorrect, inaccurate or
out of date you may request that we correct the information. If appropriate we will
correct the personal information. At the time of the request, otherwise, we will
provide an initial response to you within seven days of receiving your request.
Where reasonable, and after our investigation, we will provide you with details
about whether we have corrected the personal information within 30 days.
We may need to consult with other entities as part of our investigation.
Should you wish to make a complaint about management of your information, please
email us or call. Area Real Estate will make a record of your complaint,
verify the information received, and take steps to correct any deviation from Australian
Should your complaint relate specifically to the management of your personal information
by an independent member of the Area Real Estate network
the personal will refer your complaint directly to the member for response.
We will acknowledge your complaint within seven days. We will provide you with a
decision on your complaint
within 30 days.
If you are dissatisfied with the response of our complaints officer you may make
a complaint to the Privacy
Commissioner which can be contacted on either www.oaic.gov.au or 1300 363 992.
We will only collect sensitive information about you with your consent. Sensitive
information is personal
information that includes information relating to your racial or ethnic origin,
political persuasion, memberships in trade or professional associations or trade
unions, sexual preferences, criminal record, or health.
If we receive unsolicited private information from you, we will as soon as practicable,
but only if lawful,
destroy the information or assure it is de-identified.
We use all reasonable efforts to keep your personal information secure, accurate
and up-to-date. Your personal
information is stored behind firewalls and in the case of Area Real Estate members,
personal information is accessible only by password access.
You can assist us to keep your personal information secure by ensuring that any
username or password provided
to you is kept confidential.
Disclaimer of responsibility for third party sites
Our website contains links to other web sites including the web sites of Area Real Estate privacy practices.
How we may change this statement
We reserve the right to amend or update this Statement so long as no change or amendment
has a retrospective
detrimental effect to your privacy rights.